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A Community Conversation with UWBA CEO Keisha Browder (Video)

March 10, 2025

Keisha Browder, CEO of United Way Bay Area, and another individual smiling towards the camera.

“We will not turn away from serving any of our communities—they deserve and wish to be part of the change.” – Keisha Browder, United Way Bay Area CEO

United Way Bay Area (UWBA) recently hosted the inspiring Town Hall, United is the Way: A Conversation with CEO Keisha Browder, bringing together over 100 community members, partners, and stakeholders to connect, reflect, and envision the future of our region. Led by Madi , journalist and co-host of The California Report podcast on KQED, this event provided an opportunity for attendees to hear directly from UWBA’s new CEO, and engage with her as she shared her vision, values, and commitment to community impact across the Bay Area.

Three Key Takeaways from the Conversation

  1. United Way Bay Area Stands Firm in Uncertain Times:
    We are steadfast in our commitment to supporting all communities based on dignity, integrity, compassion, and justice.
  2. Resilience Through Over a Century of Change:
    Our enduring presence for over 100 years in the Bay Area enables us to adapt to changes in community needs and policy. As landscapes evolve, we have remained resilient and will continue to do so.
  3. Community at the Center of All We Do:
    Community is the driving force behind change. By engaging, sharing stories, and participating in discussions like these, community members ensure that UWBA remains responsive, impactful, and inclusive.

 

Click the links below to skip to key moments in the video.

  • Keisha’s Journey to CEO and Vision for UWBA [01:17]
  • Addressing Wealth Disparity and Housing Challenges [06:42]
  • Responding to Current Political Shifts [08:30]
  • UWBA’s Role in Disaster Response and Community Resilience [11:55]
  • Other Duties as Assigned [15:03]
  • Supporting Immigrant Communities Amid Policy Shifts [19:51]
  • The Future of Fundraising and Philanthropy at UWBA [20:59]
  • Legacy vs. Innovation [23:09]
  • Meeting Challenges with Community [24:30]
  • The Importance of Diversity, Equity, and Inclusion [26:56]
  • Being Hopeful amidst Chaos [28:13]
  • Ambassador Highlight [38:58]
  • Women of Color in Leadership: Keisha’s Personal Journey [41:39]

This event was a testament to the power of community-driven solutions and bold leadership. Thank you to everyone who attended, shared their stories, and contributed to the conversation.

Stay engaged and follow UWBA for more updates, upcoming events, and ways to act. Please consider supporting our efforts in the community with your donations.

Together, we can build a better Bay Area where all people have the opportunities and resources to thrive.

Watch the Full Event or Jump to Key Moments

Whether you attended and want to revisit the conversation or missed the event and want to catch up, you can watch the full recording below. You can also click on the time-stamped links to jump directly to specific questions and discussions.